A Royal Shopping Spree

Here’s how to dress like Kate Middleton or Prince William—from inexpensive to cream of the crop.

You may not have attended the wedding of the century, but that doesn’t mean you can’t dress like you belonged there. Follow Kate Middleton’s shopping trail through London to score everything from fast-fashion frocks to couture classics.


Your first stop is Topshop, bordering central London’s Oxford Street. The budget-priced chain with a rabid following has stores in 20 countries (including one in the United States, in New York City), but this frenetic multi-floor emporium is the mothership. Some 300 new women’s and men’s styles, both original designs and knockoffs, arrive every week. After a photo was released of Kate wearing a Topshop dress, the style sold out within hours.

Nearby is Whistles, run by ex-Topshop brand director Jane Sheperdson. The regional chain offers floaty, feminine styles in beautiful fabrics, such as the $150 off-white blouse worn by the future queen in one of her official engagement portraits.

For mid-priced classics like the petal-skirt ivory dress Middleton wore in the more formal engagement portrait done by Mario Testino, head to Reiss, another British chain. Its strikingly modern flagship store opened in 2007 at the former site of the London College of Fashion.

Next, make your way to Fenwick, a small, refined department store that started as a ladies’ tailor shop in 1891. The beloved, if a tad fusty, store was given a dose of hipness by major renovations last year. This is reportedly where Kate bought the sapphire silk jersey dress by Issa London that she wore for her first engagement photo op.

Middleton is also a fan of Alice Temperley’s designs. Find the feminine but edgy styles at the Temperley London boutique, set in a series of converted mews homes down a Notting Hill side street.


Once you have the royal styles, turn your attention to your male companion. William favors pricey Italian cashmere sweaters, a look you can get for less at Uniqlo. This Japanese chain, which also has stores in the United States, sells minimalist, logo-free cashmere basics for less than $100.

To dress like a true British gentleman, of course, you must turn to the tailors of Savile Row. Prince William’s shirts from Turnbull & Asser are likely custom-made, but you can buy similar shirts off the rack there. (Turnbull & Asser also has stores in New York City and Los Angeles.) And for the ultimate splurge, have Gieves & Hawkes, the official tailor to the royals since 1809, whip up a bespoke wool suit for about $5,000. It’s what you would have worn to the wedding anyway!


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